Streaming Audio & Online Music

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Creating Web Content Using Audio Recordings of Expert Interviews

Creating Web Content Using Audio Recordings of Expert Interviews The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace. One of the Biggest Mistakes You Can Make Doing Business Online is Trying to Be the Expert on Everything Many online business owners think that if they don't create their own content, they can't offer it or sell it. This is absolutely untrue. Moreover, if you... Read More

Why Arent You Using Audio?

As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF documents to video clips. Unfortunately, each option requires more and more resources and technological know-how. As convergence moves inexorably forward, we have to ask ourselves if there is a practical way to combine the best of this technology and still provide the user with a satisfying Internet experience.The answer, at this stage of Internet evolution, is audio.Voice, by itself, provides the means to enhance a user's enjoyment... Read More

7 Ways to Use AUDIO to Increase Your Web and E-mail Sales

Thought about adding audio to your Web site yet? You should. While great copy does a good job of selling your services and products, audio will amplify the effect of your words.Audio gives you a more personal connection with your Web visitors. Social psychologists tell us that humans are more likely to trust you if they can both see you and hear you. And prospects are more likely to buy from those whom they feel they know, like, and trust.So let's think about how you can build that instant rapport with your prospects.What Could YOU Do With Audio?There are unlimited... Read More

The Ten Commandments To Creating Amazing Audio Products

1.Thou shall create audio products as the fastest way to come out with a product.Forget about e-books. They take to long to create especially if you're a slooooow typist. You can create an audio product in a day instead of weeks or months with an e-book. If you must create an e-book, do the audio first and have someone transcribe the audio into a word file. You than clean it up and add some chapter heads and an index and Bam! You have an instant e-book2.Thou shall use a headset microphone for your recordings.I find that using a headset mic... Read More

7 Ways to Use Website Audio in Your Marketing Arsenal

Most visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this capability.In the past, web audio was primarily decorative, consisting of musical fanfares or other clichéd sound effects. Now, you can use audio to multiply the impact of your message and create stronger bonds with your visitors.Audio's power comes from its ability to engage more of your visitor's senses. The more senses you engage, the easier it will be to effectively communicate. Instead of just reading your words and looking at your picture, you can communicate with your voice... Read More

Heres Exactly What Makes Web Audio So Powerful

Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website? a 'personality'.BUT? in the cold hearted,... Read More

CD/DVD Master Preparation Tips

"CD/DVD Master" is the disc you provide to your CD/DVD vendor for replication or duplication of that media. Here are some helpful tips for creating a high quality master:- Always use high quality media. All media is not the same. Do your research and choose a brand that will produce a high quality disc consistently.- Avoid burning from a network source. If your source files are on a network drive, copy the files to your local hard drive before burning a disc. If you cannot move the files to your local drive, please use the "Copy To Hard Drive First"... Read More

Five Tips to Become a Soundbite Genius

1. Speak in soundbites to everyone.Getting key phrases for concepts and ideas across clearly is central to all communication. As a fun practice try to shave off any extraneous details during conversation in your everyday life. In Errol Morris' film *Fog of War* former Secretary of Defense Robert McNamara said, *Never answer the question that is asked. Answer the question you wish were asked.* Begin to train yourself to speak only what you want others to hear. In this way you'll be shaping other's perception of you-which is the essence of good media.2. Answer the first interview question with your... Read More

Adding Sound To Your Web Site - The Good, The Bad And The Ugly

Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. Let's examine all the different ways to add background music to your site and rate them to find the best solution for you.1) MIDI FilesMIDI files are very small because they actually use your sound card's built-in instruments to create the sounds. The problem is that most... Read More

DVD Audio: An Introduction

DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. In order to play back DVD Audio discs, players have to be specially designed to support the format. So far, consumer electronics manufacturers have announced a range of DVD Audio players, including home decks, portable players and devices for cars.DVD Audio has a sampling rate of up to 192kHz compared to a maximum of 44.1kHz for CD. It also supports... Read More

Add Audio to Your Web Site and Increase Your Sales up to 35%!

Ok, you've got your site built, you have traffic coming to it, a good product at a reasonable price.... hmmm... what else do you need?What else could increase your conversion rate?Audio!All right I know what you're thinking... "Why should I go to all of the trouble of adding audio to my web site?"Because it can increase your sales by up to 35%!! That's why.Adding streaming audio it isn't as hard as you have been led to believe and you don't even have to pay a monthly fee either. You can start with sound recorder (Pre-installed on every Windows computer) and... Read More

Eight Reasons Why You Must Add Audio to Your Website

NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods.NUMBER 3 : AUDIO WILL KEEP VISITORS ON YOUR SITE FOR LONGER Using audio on your website helps to keep... Read More

Seven Ways to Warm Your Prospects Using Website Audio

Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clichéd sound effects. Fortunately, audio has now become a lot more sophisticated and new techniques that allow audio to be streamed have made it possible to use your own voice as a highly effective marketing tool.Most visitors to your website will have computers with audio capabilities. Using your own voice, you can deepen the impact of your sales message and develop a stronger connection with your visitors. Many websites using streaming audio to promote and sell services claim that... Read More

What The Muscle Power of Audio Can Do for Your Site

How Audio can Influence SalesAudio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting.Who can use Audio?Anyone can use audio, it all depends how knowledgeable you are when it comes to designing your site. For those that need help there are plenty of tutorials on how to place audio on your site all over the internet.Audio and Affiliate Programs-Cause a ripple effect.One commonly used strategy is to have audio reviews of the different affiliate programs you are associated with.Find a product that pays... Read More

Dont Use Web Audio The Wrong Way

Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it? yourself?Resulting in?Making a great big mess of it all?Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.Here's what many people do, pretty systematically? to hinder their marketing and audio responses:1. Speaking into the microphone without a care for what they're saying, how they're saying it and, without any regard to who's... Read More

Jingles - What Constitutes A Successful Jingle Campaign?

What constitutes a successful jingle campaign? In this article we will examine and listen to 4 successful jingle campaigns and look for key ingredients to their success.Jingle Campaign #1, Mr. Chau's Chinese Fast Food: http://www.soundad.com/audio/MrChau.mp3This radio & TV musical identity has been the cornerstone of Mr. Chau's campaign since 1996 and is still a current hit. In that time span he has grown from 6 to 22 regional locations.We were asked to find a creative and fun way to reach an across-the-board demographic (including children), with as much of his full menu as possible in the :60... Read More

Transmit Clean Digital Audio with Digital Coaxial Cables

In the world of digital audio, there are two types of cable to choose from; optical cables which use light to transmit signal and digital coaxial cable. These audio cables will enable your home theater system to transmit digital data between components. This will provide you with superior sound quality over typical RCA audio cables.How Digital Coaxial Cable WorksDigital coaxial cables employ the same principles as other coaxial cables. The inner conducting layer is surrounded by an outer conductor as well as the rubbery insulating layer outside the cable. The digital signal is sent through the inner conductor as it... Read More

MP3 vs. WMA

There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). WMA is the older audio format, produced by Microsoft, to work with Microsoft's Windows media player. The WMA compression format was designed specifically for this format, and thus can not be converted to other audio formats.The audio quality of WMA and MP3 audio formats tends to... Read More

Internet Radio: A Sanctuary in the Rubbish Tip

The internet, it's a whole world of information and entertainment, but every day it fills up just that extra bit more with complete trash. At every corner, popups, banner ads, viruses, spyware, the list goes on, well I've had enough and I'm sure you share my opinion.So, I hear you ask, what does the rubbish online have to do with internet radio. Absolutely nothing! It's a complete opposite. Back in November of 2004, every evening I sat at home bored to death writing English essays and completing Maths papers, and when I wasn't doing that you'd be guaranteed to find... Read More

Audio Websites -- Web Developers: Make Money Now

Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content -- in webcasting and podcasting? Knowing how to present web audio and how to manage such a site can be your key to making money over the web.It is hard to pick up a periodical about the web these days without coming upon an article about the ever increasing use of substantive audio content in websites. Webcasting and podcasting are... Read More

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